Dedication
Before announcing Agency’s biggest update, I decided to open this text with a dedication to someone who helped me get here, but who is no longer with us.
André, I miss you, and this one is for you.
André Kochem was my first true protégé, and he was only 19 when he was recruited to Sentient, my first company. I remember that in our first conversation he fell in love immediately with Sentient’s cause: to promote, through the best of Brazilian design and marketing work, the legalization of medicinal Cannabis and the advent of cannabidiol for autistic patients in the North and South American markets.
He saw very early in Sentient’s brand the vision of a future that only I was able to describe, but that only he was able to truly draw. André was, truly and to this day, the only person who, when he picked up a brush, could prove to me that I would soon become an outdated dinosaur. That is why he was the art director responsible for Sentient’s branding, and why his drawing will still be used for many years to come.
Such was the synergy of our dynamic as a creative duo that people mixed up our names, and whenever we sat down to create something, it was without a doubt something revolutionary.
Using the word revolutionary brings me to tears, because André demanded revolution from me the way a son demands affection from a father. He waited anxiously for a great turning point, without realizing that the revolution he longed for was already happening, and that we were part of it. That across our projects, every brainstorm, every meeting, every exported file represented the effort of two friends to make the world a freer, more scientific, more healing and, most certainly, less racist place.
Still very young, André managed to change the world in a way whose scale he himself never grasped, but he left as a gift and a legacy the possibility that many people around the world will find in this plant a treatment capable of transforming their lives.
It is with deep sadness that 100fronteiras received the news of the passing of young André Kochem, 24, on Saturday afternoon (the 21st), as the result of a bicycle accident last Wednesday that led to brain death.
André Kochem: um adeus precoce. Revista 100 Fronteiras, 2024.
Since the revolution in medicine has already been checked off the list with our sweat, hard work and partnership, André... today I dedicate one more revolution to you, because without your support at Sentient in the past, Agency would not even exist in the present.
I’m sorry, my dear friend, if this delivery took longer than it should have and you’re not here to share this achievement with me while we fly our ships in Elite Dangerous. But wherever you are, beyond living forever in my memory and in my heart, I want you to be sure of one thing: I promise you I will carry this fire we lit together all the way to outer space.
Agency Wiki
Agency Wiki is a new way to explore everything that grows out of our editorials. An encyclopedia of terms, concepts, people and works born from Agency’s issues. In Portuguese and English, for people and for AIs. Each article becomes a doorway to discovering references, deepening ideas and creating connections between subjects you may never have imagined together, in a collection that grows with every new publication.
More than 2,700 pages (in English and Portuguese) grouped into five themes that bring together all the information Agency’s articles have covered to date: Society, Creation, Thought, Market and Technology, which hold 18 subcategories for now but will come to include many more!
There are 5 types of entries mapped from every Agency editorial published to date, in a system that will update with each new publication.
Concepts: In Thought, Philosophy and Ethics, Spirituality and Myth, Psychology and Mind, and Science and Health; in Creation, Creativity and Learning, Design, Writing and Narrative, and Arts, Music and Media; in Market, Brand and Marketing, Business and Organizations, and Economy and Finance; in Technology, Technology and AI and Digital Culture; and in Society, History and Civilizations, Society and Politics, Culture and Identity, Climate and Sustainability, and Play and Sport.
People: Notable people, creatives and Agency characters, and characters from works around the world.
References & Works: Books, songs, films and series, works of art, companies and institutions, awards, products, places, events and media outlets.
Agency Editorial Series: The collections in which the texts are published, with an introduction to each one and the reading path through its issues.
Dictionary Terms: The words the issues use, each with its part of speech, pronunciation, definition, etymology, usage note, synonyms, word family, rhymes, words it is often confused with, and examples taken from the texts.
Home Page
Interactive Reading
Study Agency’s articles in a deeper, more interactive way, with highlights and tooltips that reveal more detail about the information mentioned in the text.
Navigation
Browse the different categories of information on the home page through sections with highlights and summaries.
People
Discover more about the brilliant and revolutionary personalities who have been mentioned in the articles for their creative legacies.
Concepts
Explore many of the concepts mentioned in Agency’s articles to empower your creative capacity.
Creative References
Discover new music, films, works of art, books and much more! After all, a creative professional is the sum of their repertoire of references.
Dictionary
Look up the words that give shape to Agency’s articles. Each term comes with a definition, etymology, synonyms, rhymes and examples taken from the texts, so you can understand what the word means and how it was used.
Technology & Purpose
The purpose of Agency Wiki is to bring a more human kind of knowledge to the internet, rooted in Agency’s articles, in the studies that ground them and in the voices of those who take part in these conversations. To connect information to the people, experiences and ideas that give it meaning, keeping an open path back to its sources. A collection to feed the curiosity of those who read and to help AIs find content that carries context, authorship and intention.
There are more than 1,300 entries that only became possible thanks to all the content I have been writing since 2023. A collection that will keep growing with each new issue published, each one a starting point for new entries, references and connections. Every text expands this network of knowledge and brings to the internet a little more of the ideas, studies and human experiences that give Agency life.
Behind this collection is a framework that connects the import, translation, review and mapping of articles into a knowledge base. The project combines Next.js, React and TypeScript on the interface with Sanity for content organization, keeping texts, entries and references in structures that can be reused across different experiences. Each stage includes checks for integrity and fidelity to the sources, with review and approval before publication. This structure allows the same piece of information to appear as an entry, as an interactive highlight inside an article or as content readable by an AI, preserving its origin and its relationships with the rest of the collection.
This architecture connects each article to the concepts, people, works and terms that are part of it, forming a network of knowledge with identifiable authorship, context and sources. For SEO, this organization creates paths of discovery through internal links, dedicated pages and structured data that help search engines understand the relationships between pieces of content. For AISEO, it offers information in formats readable by AI assistants, with clear definitions and references that make it possible to return to the origin of each idea. This way, the collection gains more opportunities to be found, understood and cited, preserving the human dimension of the knowledge it shares.
Next Steps
To keep producing articles and increase the volume of mapped content in the collection, so that more ideas, studies and references from the editorials find their place in the wiki. The work now is to deepen the entries, review the translations and create new connections between pieces of content, keeping the same care for the sources and for the meaning of each piece of information. I want every published issue to expand this universe and offer more paths for those who arrive out of curiosity, through a search or with a question. Agency continues to be built this way: one idea, one conversation and one discovery at a time.
Collectible Wallpaper
